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G2Requires G2 subscription to download

Best Relationship

Customers rate this product highest in its category for relationship quality — ease of doing business, support, and partnership.

Effort: Moderate

What It Takes to Earn This Badge

G2 Best Relationship is an Index badge based on relationship-focused questions in reviews. You need 10+ reviews with at least 5 responses to specific relationship questions (ease of doing business, quality of support, likelihood to recommend). Unlike Grid badges, this measures how vendors treat customers, not product functionality.

What This Badge Tells You

  • +Customers rate this company highly on partnership and relationship quality
  • +Support interactions and business dealings are positively reviewed
  • +The company invests in customer experience beyond just product features
  • +At least 10 reviewers answered relationship-specific questions

What This Badge Doesn't Tell You

  • Product functionality or feature completeness
  • How the product compares technically to competitors
  • Whether high relationship scores offset any product weaknesses
  • Absolute scores (only relative ranking within category)

Notes for Software Buyers

  • Strong relationship scores often predict better implementation and support experiences
  • Especially valuable for complex products requiring ongoing partnership
  • Check if Best Relationship is paired with good usability or results badges
  • Companies paying $2,999+/year to display this badge are invested in their G2 presence

Specifications

Award FrequencyQuarterly (Spring, Summer, Fall, Winter)
ScopePer category
Minimum Reviews10 reviews with 5+ responses to relationship questions
Rating ThresholdHighest scores on relationship questions within category
VerificationG2 email verification
Display RequirementsRequires paid G2 plan ($2,999+/year) to download and display
Badge ValidityValid for the quarter earned
MethodologyIndex ranking based on Ease of Doing Business, Quality of Support, Likelihood to Recommend responses
Review WindowWeighted by recency; recent reviews count more

Citation Reference

G2 Best Relationship in [Category] measures vendor relationship quality (support, ease of doing business) rather than product features.

Common Mistakes

  • Confusing with Best Support (narrower focus on support quality only)
  • Treating as overall product quality indicator (it focuses on relationship)
  • Not mentioning the paid subscription requirement for badge display

Not Equivalent To

  • G2 Grid Leader (measures satisfaction + market presence, not relationship)
  • G2 Best Support (specifically support quality, not broader relationship)
  • TrustRadius Top Rated (overall product rating, not relationship-specific)