Capterra
Directory
Products
For: B2B, B2E
Updated May 17, 2026
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Reviews
Needed
Beta/Waitlist
Not allowed
Pricing
Free + Paid upgrades
Reach*
2.87M
Regions*:North America, Latin America, EMEA
Platform:Software Advice, GetApp, G2
Why list here
One profile feeds three G2-owned properties automatically (Capterra, GetApp, Software Advice). G2 indicated its intention to combine reviews and buyers experience, so being there allows to become a part of the largest ever software ecosystem.
About Capterra
Now owned by G2 after acquisition from Gartner (closed February 2026). 2M+ verified reviews across 1,000+ categories. Profiles and reviews syndicate with GetApp and Software Advice (we're expecting integration with G2 some time in 2026). Offers granular pay-per-click bid slots by country and category.
Frequently Asked Questions
- Does Blastra support Capterra?
- Yes. Blastra submits to Capterra on your behalf as part of the standard service. We handle account setup, write the listing copy, manage approval correspondence with the platform, and keep the listing current as your product evolves. Capterra is part of every Blastra customer's directory mix when it's relevant to their category.
- Is Capterra free to list on?
- Free listings are available on Capterra, with optional paid upgrades on top. The upgrades exist to flesh out a more robust profile, which helps with LLM visibility and matters most when Capterra is one of the directories you want to prioritize for review collection. Most companies start free and only revisit upgrades once they see results from being there.
- Are reviews required on Capterra?
- No — you don't need reviews to get listed on Capterra. The platform supports reviews and they're worth collecting based on what's happening in your category, but they're not a prerequisite for the listing itself. Most companies submit first and then build a review strategy as the listing matures.
- Can I list a pre-launch product on Capterra?
- No. Capterra requires the product to be in general access — beta-only or waitlist-only products won't be approved. The reviewers want a working, purchasable product they can verify before publishing the listing. If you're still in private beta, hold off on submitting to Capterra until you go publicly available.
- How long does it take to get listed on Capterra?
- It depends on Capterra's queue and how complete the submission is, but in our experience most listings on Capterra get approved within 3-7 days. If your submission is missing fields or the website needs translation work, expect the longer end of that range or some back-and-forth before approval.
- Can I list my software on Capterra?
- Yes — Capterra accepts product listings, including SaaS, software, AI tools, and hardware. Service businesses, agencies, and consultancies won't be approved or won't fit the audience even if they get through. If you sell services, look at directories with explicit Services focus instead, like Clutch or GoodFirms.
Get listed on Capterra with Blastra
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