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CB Insights

CB Insights

Directory
Company
For: B2B, B2E, B2C
Updated Aug 1, 2026

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Reviews
No need
Beta/Waitlist
Not allowed
Pricing
Free
Reach*
0.9M
Regions*:North America, South Asia:India, Europe:United Kingdom, Africa:Nigeria

Why list here

Being listed improves your chances of appearing in CB Insights market maps and analyst reports that investors and enterprise buyers reference during due diligence.

About CB Insights

Business intelligence platform tracking private companies for investors and analysts. Publishes market maps, industry reports, and company rankings.

Frequently Asked Questions

Is CB Insights free?
Yes. CB Insights is free to list on, with no paid tier or upgrade options on top. The basic profile, badge display, review responses, and analytics — whatever CB Insights offers — are all included in the free listing. No catch and no upsell waiting on the other side of the form.
Does CB Insights have reviews?
No. CB Insights either doesn't host reviews at all or doesn't weight them in how listings get surfaced — it works on a different model, like editorial curation, traffic, or paid tiers. The value of being on CB Insights doesn't depend on running a review collection campaign for this listing.
Does CB Insights accept beta or waitlist products?
No — CB Insights only accepts products that are publicly available. Beta and waitlist-stage products are rejected because the reviewers want to see something they can actually try before approving the listing. Wait until you've moved out of private beta and the product is purchasable before submitting.
What's the approval time for CB Insights?
Approval time on CB Insights varies, but most submissions go live within 7-14 days based on what we've seen. The window depends on directory queue depth and how clean the submission is — incomplete forms, missing assets, or non-English websites all push the timeline toward the longer end of the range.
Can I list my SaaS product on CB Insights?
Not at the product level. CB Insights lists companies themselves rather than individual products or services. The profile represents the business as a whole — what it does, who it serves, where it operates — not specific SKUs or service lines. Product comparisons and detailed service breakouts belong on different platforms.
What types of products does CB Insights accept?
CB Insights accepts all three buyer profiles: B2B (sold to other businesses), B2E (sold to enterprises), and B2C (sold to consumers). That's a broad audience, which is unusual — most directories specialize in one or two. The trade-off is that listings on CB Insights need to be specific enough to resonate with whichever buyer is reading; broad positioning won't work as well here.
Is CB Insights a good place to launch a product or to list one?
CB Insights is a directory — listings are permanent and built for ongoing discovery, not launch-day buzz. Once your listing is live, it keeps working as a steady source of buyer discovery, AI search citation, and SEO signal. You don't need to refresh it constantly to maintain visibility on the platform.
Is CB Insights worth listing on?
CB Insights is a general directory with strong domain authority and broad reach across categories — a steady source of buyer discovery and AI search citation that compounds over time. Domain rating 86 (via Ahrefs, assessed August 2026); 0.9M monthly visits. Listings here function as a long-term discovery asset, so commit to keeping the profile current as your product evolves and your category context shifts.
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* Traffic and region data from SimilarWeb
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