Gartner Peer Insights
Directory
Products
For: B2E
Updated May 3, 2026
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Reviews
Needed
Beta/Waitlist
Not allowed
Pricing
Free + Paid upgrades
Reach*
2.1M
Regions*:United States, Canada, South Asia:India, Europe:Germany, Europe:United Kingdom
Why list here
GPI listing immediately puts you next to established software solutions and increases your chances to get onto consideration lists of enterprise buyers.
About Gartner Peer Insights
Gartner-owned, software directory targeting enterprises. It's built around reviews and exchange of personal experiences from using different software solutions. It mantains extensive categorization for all sorts of software products and ranks well in category and competitors searches on Google and LLMs. Not recommended for early stage startups and companies not selling to enterprises.
Frequently Asked Questions
- Does Blastra support Gartner Peer Insights?
- Yes. Blastra submits to Gartner Peer Insights on your behalf as part of the standard service. We handle account setup, write the listing copy, manage approval correspondence with the platform, and keep the listing current as your product evolves. Gartner Peer Insights is part of every Blastra customer's directory mix when it's relevant to their category.
- Is Gartner Peer Insights free to list on?
- Free listings are available on Gartner Peer Insights, with optional paid upgrades on top. The upgrades exist to flesh out a more robust profile, which helps with LLM visibility and matters most when Gartner Peer Insights is one of the directories you want to prioritize for review collection. Most companies start free and only revisit upgrades once they see results from being there.
- Are reviews required on Gartner Peer Insights?
- No — you don't need reviews to get listed on Gartner Peer Insights. The platform supports reviews and they're worth collecting based on what's happening in your category, but they're not a prerequisite for the listing itself. Most companies submit first and then build a review strategy as the listing matures.
- Can I list a pre-launch product on Gartner Peer Insights?
- No. Gartner Peer Insights requires the product to be in general access — beta-only or waitlist-only products won't be approved. The reviewers want a working, purchasable product they can verify before publishing the listing. If you're still in private beta, hold off on submitting to Gartner Peer Insights until you go publicly available.
- Can I list my software on Gartner Peer Insights?
- Yes — Gartner Peer Insights accepts product listings, including SaaS, software, AI tools, and hardware. Service businesses, agencies, and consultancies won't be approved or won't fit the audience even if they get through. If you sell services, look at directories with explicit Services focus instead, like Clutch or GoodFirms.
- Is Gartner Peer Insights for B2B, B2C, or B2E products?
- Gartner Peer Insights accepts B2E (internal or employee-facing tools) products only. The platform's audience and curation are built around that buyer profile, so products serving different buyer types — even adjacent ones — typically won't be approved or won't get traction. If your product spans multiple audiences, plan separate listings on directories that fit each one.
- Is Gartner Peer Insights for product launches or directory listings?
- Gartner Peer Insights is a directory — listings are permanent and built for ongoing discovery, not launch-day buzz. Once your listing is live, it keeps working as a steady source of buyer discovery, AI search citation, and SEO signal. You don't need to refresh it constantly to maintain visibility on the platform.
- Who owns Gartner Peer Insights?
- Gartner Peer Insights is owned by Gartner. The platform operates within Gartner's broader directory portfolio, which means editorial direction, pricing changes, and feature priorities are influenced by Gartner's overall strategy. If you're already on another Gartner property, that ownership context is worth knowing because changes can ripple across the family.
- Should I list my product on Gartner Peer Insights?
- Gartner Peer Insights is a general directory with strong domain authority and broad reach across categories — a steady source of buyer discovery and AI search citation that compounds over time. Domain rating 91; 2.1M monthly visits. It's not a fit for service businesses, and it accepts B2E products only — worth checking against your product profile before listing.
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