AWS Marketplace
Marketplace
Products
For: B2B, B2E
Updated Jul 11, 2026
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Reviews
Needed
Beta/Waitlist
Not allowed
Pricing
Free
Reach*
60M
Regions*:United States, South Asia:India, East Asia:Japan, Europe:United Kingdom
Why list here
AWS Marketplace allows buyers to purchase software via budgets that are already committed to AWS, hence making the decision simpler.
About AWS Marketplace
One of the largest cloud marketplaces in the world. The difference between a marketplace like AWS and a directory like G2 is that while both cater to buyers and sellers, only AWS facilitates the actual transaction. This means that a buyer does not even have to leave AWS to subscribe to another product. AWS listings also feature reviews, and the reviews provider is PeerSpot, an elite, enterprise-focused software directory.
Frequently Asked Questions
- Can Blastra submit my product to AWS Marketplace?
- No. AWS Marketplace is a marketplace where transactions happen directly on the platform, not a standard directory listing you can submit and forget. Blastra focuses on directories where buyers discover and compare products, then transact through your own site. Selling through AWS Marketplace is a different setup that we don't currently support.
- Is AWS Marketplace free?
- Yes. AWS Marketplace is free to list on, with no paid tier or upgrade options on top. The basic profile, badge display, review responses, and analytics — whatever AWS Marketplace offers — are all included in the free listing. No catch and no upsell waiting on the other side of the form.
- Do I need reviews to get listed on AWS Marketplace?
- No, reviews are not a prerequisite. AWS Marketplace accepts customer reviews and they accumulate over time, but the listing itself goes live without them. Your review strategy on AWS Marketplace should depend on what your direct competitors in your category are doing — if they're collecting reviews actively, you should too.
- Does AWS Marketplace accept beta or waitlist products?
- No — AWS Marketplace only accepts products that are publicly available. Beta and waitlist-stage products are rejected because the reviewers want to see something they can actually try before approving the listing. Wait until you've moved out of private beta and the product is purchasable before submitting.
- What's the approval time for AWS Marketplace?
- Approval time on AWS Marketplace varies, but most submissions go live within >14 days based on what we've seen. The window depends on directory queue depth and how clean the submission is — incomplete forms, missing assets, or non-English websites all push the timeline toward the longer end of the range.
- Can I list my SaaS product on AWS Marketplace?
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* Traffic and region data from SimilarWeb