Google Cloud Marketplace
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Why list here
Integrated cost reporting in Google Cloud Console allows buyers to maintain visibility over their third-party Google Cloud Marketplace spend, making a software purchase via GCM more appealing.
About Google Cloud Marketplace
Google Cloud Marketplace offers a universal catalog of solutions from Google and its partner ecosystem for customers to easily discover, try, buy, and use. The main difference between such a marketplace and a software directory, such as G2, is that the marketplace allows buyers to purchase products without leaving the platform. So not only it helps discovery but also simplifies the procurement process. Google Cloud Marketplace syndicates reviews from peerSpot, an elite enterprise-focused software directory.
Frequently Asked Questions
- Can Blastra submit my product to Google Cloud Marketplace?
- No. Google Cloud Marketplace is a marketplace where transactions happen directly on the platform, not a standard directory listing you can submit and forget. Blastra focuses on directories where buyers discover and compare products, then transact through your own site. Selling through Google Cloud Marketplace is a different setup that we don't currently support.
- Is Google Cloud Marketplace free?
- Yes. Google Cloud Marketplace is free to list on, with no paid tier or upgrade options on top. The basic profile, badge display, review responses, and analytics — whatever Google Cloud Marketplace offers — are all included in the free listing. No catch and no upsell waiting on the other side of the form.
- Do I need reviews to get listed on Google Cloud Marketplace?
- No, reviews are not a prerequisite. Google Cloud Marketplace accepts customer reviews and they accumulate over time, but the listing itself goes live without them. Your review strategy on Google Cloud Marketplace should depend on what your direct competitors in your category are doing — if they're collecting reviews actively, you should too.
- Does Google Cloud Marketplace accept beta or waitlist products?
- No — Google Cloud Marketplace only accepts products that are publicly available. Beta and waitlist-stage products are rejected because the reviewers want to see something they can actually try before approving the listing. Wait until you've moved out of private beta and the product is purchasable before submitting.
- What's the approval time for Google Cloud Marketplace?
- Approval time on Google Cloud Marketplace varies, but most submissions go live within >14 days based on what we've seen. The window depends on directory queue depth and how clean the submission is — incomplete forms, missing assets, or non-English websites all push the timeline toward the longer end of the range.

